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Content Marketing Specialist

Job Location US-DC-Washington | US-GA-Atlanta | US-FL-Orlando | US-NC-Charlotte | US-PA | US-NY | US-MA-Boston
Posted Date 2 weeks ago(10/8/2021 10:05 AM)
Job ID
2021-4890
Additional Locations
US-GA-Atlanta | US-FL-Orlando | US-NC-Charlotte | US-PA | US-NY | US-MA-Boston

Job Description

Content Marketing Specialist | Zonda House Plans

Washington, DC or Remote | Full Time

 

Zonda is redefining the future of housing. We are perfectly placed in the heart of the fast-growing real estate industry. We are making big bets on the future of real-estate, trailblazing a 2030 vision for the industry. Here at Zonda, you’ll be able to use your passion and curiosity to drive the next generation of real estate analysts, advisors, and technologists.

 

Zonda is looking for a passionate Content Marketing Specialist to evolve and expand our team. Zonda looks for people who can grow, think, dream, and create. When you join our team, you’ll be in a unique position to make a change with every project. You’ll use your full range of skills to build great experiences and learn about the real estate industry, economics, and data. You’ll be supported with the necessary tools, and you'll be working with an awesome and like-minded team. Our teams are innovative, diverse, multidisciplinary, and collaborative - all working to build the future of housing.

 

Zonda House Plans operates the world’s largest online marketplace for home and architectural blueprints, with top destination sites Houseplans.com, ePlans.com, HomePlans.com, BuilderHousePlans.com, FloorPlans.com and DreamHomeSource.com.

 

The ideal Content Marketing Specialist will join our team in Washington, DC or remotely. As the newest addition to our direct to consumer house plans group, you’ll use your impressive writing skills and knowledge of digital content best practices to create and promote optimized blogs, marketing copy, and other creative needs on our sites and across social media.

In this role, you'll utilize our proprietary ecommerce platform and internal processes to fill a crucial content writing and marketing role. Working with our Director of Marketing and in tandem with our SEO Manager, you’ll produce a steady output of engaging and optimized blogs, articles, social media posts, catalogs, and other marketing materials that showcase dazzling home designs and drive users to continue exploring our sites. Exceptional writing, research, and organizational skills are key elements of success in this role.

Responsibilities:

  • Create optimized blog posts across our family of web sites, with guidance from our marketing team on SEO optimization and topic selection
  • Provide weekly reporting on progress to goals for blog posts and other content
  • Assist with creating and editing a variety of other marketing items, such as digital plans catalogs, trend reports, product descriptions, and online copy

Requirements:

Experience:

  • Have 1-3 years of experience creating digital content in an ecommerce environment, preferably with a focus on writing for SEO benefits
  • Familiarity with SEO and reporting platforms, specifically Google Search Console, Ahrefs, Google Analytics
  • Demonstrated ability to consistently meet deadlines in a fast-paced environment

Skills:

  • Very strong writing ability, especially around digital blog content
  • Outstanding verbal and written communication skills
  • Demonstrated research ability and understanding of citation best practices
  • Impressive organizational skills, with the ability to manage multiple projects with varying deadlines
  • Basic proficiency in Adobe Photoshop
  • Proficiency in Microsoft Office suite
  • Excitement around home design and the housing industry in general (HGTV addicts welcome)

Education:

  • B.A in English, communications, journalism, or similar fields

About Us

Zonda provides data-driven housing market solutions to the homebuilding industry. From builders to building product manufacturers, mortgage clients, and multifamily executives, we work hand-in-hand with our customers to streamline access to housing data to empower smarter decisions. As a leading brand in residential construction, our mission is to advance the home building industry, because we believe better homes mean better lives and stronger communities.

 

Together, we are building the future of housing.

 

Zonda (formerly Hanley Wood | Meyers Research) is proud to be an Equal Opportunity Employer. m/f/d/v

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